News Update

Ford to Offer Free MPG Boost to 2013 Hybrid Owners

Ford will begin offering a free software update in August to improve the fuel economy of the 2013 Ford C-Max Hybrid, 2013 Ford Fusion Hybrid and 2013 Lincoln MKZ Hybrid.
Ford says the software update will improve its hybrids’ real-world fuel economy. “We believe these actions will provide our customers enhanced on-road fuel economy satisfaction,” says Raj Nair, group vice president of global product development at Ford, in a press release.
According to Ford, the software update will increase the electric-only top speed from 62 to 85 mph, reduce engine warm-up time, decrease aerodynamic drag using Ford’s active grille shutters, reduce engine cooling fan speed and optimize the climate control system.
“Customers should see the most improvement at highway speeds, during air conditioner use and operation in colder climates,” says Nair. He expects the mileage improvements to vary based on the way people drive. “Just as individual mileage can vary based on driving styles and environmental conditions,” he says, “we expect fuel economy improvements will differ from customer to customer depending on individual driving habits.”
Ford’s announcement Tuesday comes amid criticism that the company has inflated the fuel economy numbers of hybrids like the 2013 Ford C-Max Hybrid. Reuters reports that “Ford faces a number of class action lawsuits that claim the No. 2 U.S. automaker overstated the gas mileage on its hybrids.”
According to Business Insider, one plaintiff, who owns a C-Max Hybrid, averaged aproximately 37 mpg in combined driving, which is less than the EPA's 47 mpg combined estimate.
Consumer Reports tested the car last year and also reported 37 mpg combined.
Like other automakers, Ford uses the EPA's fuel economy estimates in its advertising. Organizations such as Consumer Reports have recently questioned the EPA’s testing methods, saying that the EPA’s tests don’t reflect real world driving and can result in inflated fuel economy numbers, especially for hybrids. The EPA last addressed concerns about its fuel economy tests in 2008, when it changed its methods to better reflect real world driving. It included faster acceleration, air conditioner use and colder outside temperatures in its tests, and average fuel economy numbers dropped.
Autoweek reports that the software updates should take a half day, and that Ford encourages 2013 hybrid owners to make an appointment with their dealer.

2014 Honda Accord Hybrid Expected to Get 47 Combined MPG

(American Honda Motor Co., Inc.)
Honda released initial fuel economy estimates for its all-new 2014 Honda Accord Hybrid Wednesday. The EPA hasn’t announced official ratings yet, but Honda says it expects the Accord Hybrid to get 49/45/47 mpg city/highway/combined.
The Accord Hybrid’s fuel economy is better than the 2013 Toyota Camry Hybrid’s ratings (43/39/41 mpg city/highway/combined), as well as the fuel economy of the 2013 Hyundai Sonata Hybrid and 2013 Kia Optima Hybrid, which both get 36/40/38 mpg. The 2013 Ford Fusion Hybrid (47/47/47 mpg) gets worse city fuel economy, but does better on the highway, though its combined rating is the same. The 2013 Toyota Prius gets a higher 51/48/50 mpg rating.
The 2014 Accord Hybrid is expected to go on sale this October. Pricing in the U.S. has not been released yet, but Bloomberg reports that Honda priced the Accord Hybrid 20 percent higher in Japan than the Toyota Camry Hybrid because of its better fuel economy. This has created speculation on whether or not the same will be true for the Accord Hybrid in the U.S. Alec Gutierrez, senior market analyst for Kelley Blue Book, told Bloomberg that the pricing tactic is smart since consumers are looking for the best balance of cabin size and fuel economy. Bloomberg says that 2013 Honda Accord sales have already increased 23 percent so far this year, and Toyota Camry’s sales have fallen by 5.5 percent.
2014 Honda Accord Hybrid
(American Honda Motor Co., Inc.)
Its main rivals, the 2013 Toyota Camry Hybrid and 2013 Ford Fusion Hybrid, start at $26,140 and $27,200, respectively.